Yahoo Publisher network in India?

It looks like Yahoo Publisher Network (YPN) is gearing towards expanding its territory beyond US as there have been reports where Yahoo has been getting in touch with publishers in India and getting their feedback on contextual ads and specially Google Adsense Program. and also want it can do to improve its proposed Yahoo publisher network program in India.

Of late Indian market has been getting considerable interest from internet majors and both Yahoo & Google have large development centers in India. Even AOL is expected to launch an Indian dedicated website sometime by the end of year 2007.

At present, internet advertising space in India is dominated by Google Adwords/ Adsense program, being main choice for all major advertisers. The other players are either the extension of brick & mortal advertising agencies like MediaTurf or Group M or new startups with marginal share of overall market.

Thus entry of Yahoo publishing network is certainly going to create some buzz in the market and will provide alternative to publishers.

7 Responses to “Yahoo Publisher network in India?”


  1. 1 Ajith Jun 11th, 2007 at 6:52 pm

    Yahoo publisher network will have to come soon to India..Its something that I’ve been awaiting for quite sometime in addition to MSN publishing network

  2. 2 startup Jun 13th, 2007 at 12:07 pm

    Hi

    I think MSN is going to take quite some time as they are not even stablized in US unlike Yahoo whose panama platform is quite established.

  3. 3 Om Prakash Dubey Jun 15th, 2007 at 10:30 am

    hi
    how is theam of this mail
    plz deccribe to extermly to me
    I am intersted to these type mail and matter.

    Regards
    Om Prakash dubey

  4. 4 chetan Oct 15th, 2008 at 11:28 am

    interested to have more details to start publish ads and to generate revenue.

  5. 5 santanu Dec 27th, 2008 at 11:56 pm

    when will yahoo publishers come in india????

  6. 6 kaisar Dec 28th, 2008 at 11:06 am

    I dont think it wll never come in India. yahoo seems to have a lot of worries on its head.

  1. 1 Yahoo enters Indian advertising space through Tyroo at StartupAvenues.com Pingback on Jul 23rd, 2007 at 11:42 pm

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